STRATEGIES AND TACTICS TO PROTECT BRAND LOYALTY DURING THE ECONOMIC CRISIS


AKSU S.

IV. ULUSLARARASI ANKARA MULTİDİSİPLİNLER ÇALIŞMALAR KONGRESİ, Ankara, Turkey, 29 - 31 July 2022

  • Publication Type: Conference Paper / Summary Text
  • City: Ankara
  • Country: Turkey
  • Yozgat Bozok University Affiliated: Yes