THE DETERMINATION OF FACTORS INFLUENCING BRAND CHOICE OF THE UNIVERSITY STUDENTS A RESEARCH ON THE APPAREL INDUSTRY


ÖZTÜRK D., KARAKAŞ G.

JOURNAL OF LIFE ECONOMICS, vol.3, no.4, pp.69-78, 2016 (Peer-Reviewed Journal)

  • Publication Type: Article / Article
  • Volume: 3 Issue: 4
  • Publication Date: 2016
  • Journal Name: JOURNAL OF LIFE ECONOMICS
  • Page Numbers: pp.69-78
  • Yozgat Bozok University Affiliated: Yes